By Travis Thomson Published Nov. 11, 2020
Real Estate Companies and Teams:
How To Help Your Agents Thrive
In A Socially-Distanced World
Real Estate Companies/Teams:
How To Help Your Agents Thrive
In A Socially-Distanced World
Learn The Simple (But Powerful) Formula To Generating Massive Sales In This Changing Environment.
Have your agents adapted to generating business in a socially-distanced world? If not, I promise this is the most important thing you'll read all day.

As we all know, social distancing has turned real estate marketing on its head. This has made face-to-face networking and prospecting, once the traditional mainstays of our business, more difficult than ever before.

The world has shifted to communicating (and selling) through social media - giving your agents a new opportunity to generate business.

But is your social media strategy actually generating results?
Learn The Simple (But Powerful) Formula To Generating Massive Sales In This Changing Environment.
The formula to generating new sales consists of three simple ingredients. Once these pieces are combined, your team's social media will kick into action and transform your business. If you're missing even one of these pieces... crickets. So let's start with the first ingredient: an audience.

As mentioned above, social media has made building an audience easier than ever before. And as a company or team, your combined audience can be exponentially more powerful once combined with the remaining two ingredients.

But before we explore those, let's remember the number one goal of real estate marketing:
The formula to generating new sales consists of three simple ingredients. Once these pieces are combined, your team's social media will kick into action and transform your business. If you're missing even one of these pieces... crickets. So let's start with the first ingredient: an audience.

As mentioned above, social media has made building an audience easier than ever before. And as a company or team, your combined audience can be exponentially more powerful once combined with the remaining two ingredients.

But before we explore those, let's remember the number one goal of real estate marketing:

Mind Share

What's mind share?

When a potential customer decides they're ready to buy or sell a home - whoever pops into their mind in that moment has the mind share. Your goal is to be that agent, company or team. Which brings us to...
What's mind share?

When a potential customer decides they're ready to buy or sell a home - whoever pops into their mind in that moment has the mind share. Your goal is to be that agent, company or team. Which brings us to...

The Second Ingredient

So if our goal is to build mind share, the second ingredient to our formula is: content.

That is, what message are you going to shout into this massive megaphone that you now have access to? Your message should be a combination of:

  • Building Rapport: To connect with your followers on a human level.
  • ​Success Stories: To prove you're getting the job done.
  • ​​Closing Questions: Because to get the sale, you have to ask for it.
  • Branding: To build trust and recognition with your audience.
And remember - sharing your messaging with your followers is free. So it's kind of hard to over-do it. Which brings us to our third ingredient...

The Third And Final Ingredient

Consistency. 
You have a message. You have a free megaphone. So why aren't you shouting into it - a lot? Mind share requires a compelling message, repeated consistently, to a large audience. Here's the formula:
Quality Content + Consistency + Audience = More Sales 
This ingredient also means having a consistent design. If your branding doesn't subconsciously communicate that the content you posted today is connected to the content you posted yesterday and the day before, the effect (and mind share) is lost.

If you're a company or team this is even more critical. Because if each team member is not communicating with a unified brand, then it is actually diluting your message, not strengthening it!

The design should also subconsciously communicate quality. Potential customers will make the connection that if your social media content is quality, the marketing for their home will be as well. But I hear what you're saying...
"Who has time to come up with that much content? We also have to, you know, sell homes here and there!"
That's a great question. Because time is money, and you're already busy, and we're talking about delivering a lot of high quality content. However...
Agents need to adapt and follow their audiences to continue to thrive.

So Here Are Your Options

1. Build and provide the content yourself

2. Scour the web, constantly curating content to share

3. Pay a full-time or part-time specialist to create the content for you.

That last one can cost you a lot of money, but the first two are worse because they cost you time. We don't think that any of the options above are right for most teams. Which brings us to...

Option #4. We call it Boomerang Branding. What's that?

Watch This:

Step 1: Snap a photo and text it to your unique number.
Step 2: Instantly receive 30+ custom-branded images.
Step 3: Scroll to the one you want and post it!
Here are some examples...

That's Boomerang Branding.
Because Your Social Media Content Should Be:

  • On Demand - So your agents can produce the custom content they need in seconds without waiting for a graphic design team.
  • Custom Branded - So you can market with consistency and a unified brand across your whole company or team.
  • Professionally Designed - So potential customers will know that your marketing is of top-notch quality.
  • Unlimited Use - So your entire team can take full advantage of the powerful, free megaphone that is social media.
  • On Demand
    So your agents can produce the custom content they need in seconds - without waiting for a graphic design team.
  • Custom Branded
    So you can market with consistency and a unified brand across your whole company or team.
  • Professionally Designed
    So potential customers will know that your marketing is of top-notch quality.
  • Unlimited Use
    So your entire team can take full advantage of the powerful, free megaphone that is social media.
“Boomerang Branding is absolutely a game changer for our social media.”
- The Keyes Company
“The product couldn't be any easier to use, and most importantly our agents LOVE it.”
- Carolina One
With Agent Icon's Boomerang Branding, consistent, high-quality social media content is no longer out of reach. Join the thousands of agents that are already using it to harness the power of social media.
Exactly what you're getting:
  • A unique text number for your company or team - So when agents text your number, they get back your custom branding - for a unified and consistent look.
  • ​A beautiful set of default templates - So you can get started with professional-looking content right away, even if you don't have custom designs to upload.
  • ​Unlimited custom templates - So you can provide as many custom template designs as you'd like - and have a custom image for any occasion.
  • Unlimited use - Giving your entire company or team unlimited access to consistent content, on demand, across all of their social media accounts.
  • A unique text number just for you
    So when agents text your number, they get back your custom branding - for a unified and consistent look.
  • ​A beautiful set of templates
    So you can get started with professional-looking content right away, even if you don't have custom designs to upload.
  • Unlimited custom templates
    So you can provide as many custom template designs as you'd like - and have a custom image for any occasion.
  • ​Unlimited use
    Giving your entire company or team access to consistent content, on demand, across all of your social media accounts.
You'll also receive instant access to:
  • A full library with hundreds of pre-made social media images - So you'll have plenty of non-business content to post as well - to help build rapport with your followers.
  • ​New pre-built images delivered every weekday - So you'll never have to worry about running out of content to share.
  • ​Curated "Good News" articles to share, every weekday - So you can be a source of positive energy for your connections. 
  • Real Estate and Technology News - To help solidify yourselves as the experts in your market place.
  • Hundreds of pre-made images
    So you'll have plenty of non-business content to post as well to help build rapport with your followers.
  • New content every weekday
    So you'll never have to worry about running out of content to share.
  • ​​Curated "Good News"
    So you can be a source of positive energy for your connections. 
  • ​Real Estate and Technology News
    To help solidify yourselves as the experts in your market place.
“Agent Icon's imaging system and the daily email has allowed our agents to build their brand on social media which is increasingly becoming very important in staying top of mind of their sphere. There is no training needed!“
- BHHS Fox & Roach
“Agent Icon allows us to control company branding on social media. The setup was a seamless process and our brokers are seeing great success on social media thanks to the ease of Agent Icon.”
- @Properties
Here is just some of the feedback we received from our agents: “This is awesome!”, “I am blown away!”, “Wow, I texted this picture to the Agent Icon number and in 1.2 seconds I got all of these images for social media”. The agents and I LOVE the Agent Icon program!
- BHHS Florida
Start 2021 strong by taking advantage of our best offer yet - and let's get your social media sales generation machine online and roaring!

Pricing options starting at $999 per year and vary depending on the size of your company or team.
... and you'll get every penny back if you don't feel that we delivered. (Zero Risk)
To learn more, click the big blue button below - because we're ready to help you grow your business.

30-Day Money Back Guarantee

If you don't think we delivered on what we're promising, you get 100% of your money back, no questions asked. How's that for fair?
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